So, who is she?
Hello and 안녕하세요 ~
I am Claire Yim, a future strategic communications specialist pursuing a Master’s degree in Public Relations (PR) & Advertising at the University of Southern California (USC).
I am passionate about corporate reputation and crisis communication. Previously, I was a Scripted Publicity & Strategic Communications intern at NBCUniversal. I am currently an Assistant Account Executive at Edelman, working in consumer tech PR.
As a Korean American, I want to use my unique experience and understanding of diversity to further the expansion of communication strategies globally.
When I am not at school or work, you can find me at home playing with my cat Boree (보리).
A PR campaign to promote Target’s furniture selections for new home owners
A PR campaign to promote Korean heritage and Multicultural Diversity Day
A PR campaign to promote the launch of Oatly’s newest product: Oat Cheese